Instagram has recently begun testing an experimental feature that will allow users to share stories directly to Facebook's core app. This move is likely intended to help increase the number of interactions with stories on Facebook. That means Instagram users will soon be able to mix content between the photo sharing app and Facebook’s main app, assuming the feature being tested makes it to a final release, and should that happen there is no indication of when it may be implemented.
The idea of moving the Instagram Stories content over to the main Facebook app is seen as an attempt by the social media giant to drum up interest for the feature on Facebook. Once ported over to the core Facebook app, the direct-sharing functionality for stories is expected to help build up momentum for Facebook’s version of the feature, which has not substantially gained much traction since its launch. It remains to be seen whether combining the content between Instagram and Facebook will help boost the popularity of Facebook Stories as well.
Maybe it is a good idea, or maybe it is just another platform to share more stories, let us know what you think in the comment section below.